Giving a legal duo a dynamic brand

With more than six decades of combined experience, Smith Legal Group provides award-winning legal support in the areas of Social Security disability, workers’ compensation, and auto accidents. With that kind of longevity, know-how, and dedication, this legal duo was poised for a stellar brand launch, and we were happy to help.

Unique Upstate counsel

If you drive or watch TV, then you know the legal market is booming with billboards and commercials vying for potential clients. With their immense knowledge and genuine passion for helping others, it’s clear that Danny Smith and Patrick Smith are not your typical disability and injury attorneys.

They needed a marketing partner to distinguish them from their peers. We accomplished this by building a brand identity that tells the law firm’s story in an authentic visual way through logo and signage design, business kit creation, and website design and development.

Visit SmithLawSC.com

Let’s get digital

Every brand brings a distinct narrative, and we gave the team at Smith Legal Group the digital stage to share theirs through a mix of carefully scripted commercials and candid, conversational educational videos. We also created digital ads to give people the ability to access trusted legal guidance and resources from Smith Legal Group with ease. This digital engagement strategy gave Smith Legal a significant boost across television and online platforms.

30 second TV Commercial

Digital Ads

“In terms of brand building and marketing for Smith Legal Group, we needed an agency that could tell our story and represent our work in the most authentic way and Launch Something delivered. Whether it was a website, an online ad, or an informative video, each project helped to strengthen our firm’s reputation and grow our reach in Upstate SC and beyond.”

– Danny R. Smith, Smith Legal Group